Edge Group Fitness Brand Guide
This brand guide is designed to provide guidelines for consistent brand use in any context. Following this guide when designing for Edge Group Fitness will give any creative professional the tools they need to execute well branded assets.
Approved Logos + Orientations
primary color
alt color 1
alt color 2
Brand Colors
Below are the core brand colors. These should only be supplemented when necessary and very carefully as to not create brand confusion. This is particularly true with holiday or event promotions and instances where two colors are very close. The goal is to have this core palate easily recognized… think Starbucks Green or Home Depot Orange. Colors speak loudly about our brand.
PRIMARY
SECONDARY
Typefaces
These are the approved typefaces for your brand and should only be supplemented when necessary and with great care.
WEB
Download Prohibition
Download Archer
Download MetroScript
Web Typefaces can be downloaded or linked to from Google Web Fonts
Example Graphic Elements
Logo Resources
For all Logo Files please contact Field Trip